Advertise with Bullquill
Ad formats, audience and advertising policy for Bullquill. Every ad is labelled Advertisement.
Put your brand where the market wakes up.
Bullquill is a global newsroom for people who move money, build technology and follow the world closely. Reserve a placement today for $100 a month, with launch pricing locked in for 12 months.
Launch pricing, locked in for 12 months for early partners.
Why Bullquill
An audience that pays attention. Bullquill readers come for markets, crypto, finance, the economy, business, AI and tech. They are investors, founders, analysts, builders and decision-makers who read to act, not to kill time.
Daily market briefs that bring readers back. Our briefs follow the trading day around the globe, covering Japan, Korea, Europe, the United States and more. That gives readers a reason to come back every session and gives your brand a reason to be seen again and again.
Global by design, in five languages. Bullquill publishes in English, Indonesian, Spanish, Portuguese and Japanese, so your message can reach readers in Asia, Europe and the Americas from one partner.
Always on, 24/7. News doesn't close at 5 p.m., and neither do we. New stories are published throughout the day, every day: markets, politics, world affairs, science, culture and games.
A brand-safe newsroom. Every story links to its primary sources. We don't run clickbait, and we screen every ad before it goes live. Your brand sits next to serious journalism and doesn't get lost in clutter.
Get in early. Bullquill is growing, and early partners get the best deal we will ever offer: introductory pricing locked for a full year, prime positions and direct contact with our team.
Placements & Pricing
All prices are per placement.
| # | Placement | Size | Where it appears |
|---|---|---|---|
| 1 | Header Leaderboard | 728×90 (mobile 320×100) | Top of every page across the site |
| 2 | Homepage In-Feed | 728×90 / 300×250 | Homepage, between sections |
| 3 | Sidebar | 300×250 | Sticky on homepage and articles (desktop) |
| 4 | In-Article | 300×250 | Mid-article, inside the story |
| 5 | End-of-Article | 728×90 / 300×250 | After the story, before related articles |
| 6 | Mobile Sticky Anchor | 320×50 | Pinned to the bottom of the screen on mobile |
| Plan | Price | What you save |
|---|---|---|
| Monthly | $100 / month per placement | Flexible, cancel any time |
| Annual | $1,000 / year per placement | Save $200, that's 2 months free |
| All Placements | Contact us | Own all six positions with one custom package |
What's included with every placement
- Your creative shown in the placement you choose for the full booking period
- A clickable link to your website or landing page, with UTM tags supported
- Free creative review and a sizing check before launch
- Creative swaps during your booking, on request
- Launch pricing locked in for 12 months for early partners
- Direct contact with the Bullquill team, not a ticket queue
Want maximum visibility? Ask about our All Placements package and own every position on Bullquill. Contact us →
How It Works
- Pick your placement. Choose one or more placements and a monthly or annual plan.
- Send your creative. Email your files and destination URL to [email protected].
- We review it. We check your files against our specs and ad policy.
- Go live within 24 hours. Once your ad is approved and payment is confirmed, it goes live within 24 hours.
Creative Specs
- Formats: PNG, JPG, GIF (animated allowed) or HTML5
- Max file size: 150 KB for static and GIF files, 200 KB for HTML5 (zipped)
- Sizes: must match the placement exactly (728×90, 320×100, 300×250, 320×50). Supply a 2× version for sharp display on high-resolution screens.
- Animation: 15 seconds maximum, no flashing or strobing effects
- HTML5: self-contained with no auto-play audio. Clicks must be handled through a clickTag.
- Destination: one landing page URL per creative
Not sure your files are ready? Send them anyway. We will tell you what needs fixing.
Ad Policy
To protect our readers and every brand on the site, we do not accept ads for:
- Scams, fraud or misleading claims, including "guaranteed returns"
- Unlicensed or unregistered investment schemes, signal groups or financial products
- Gambling or betting
- Adult or sexually explicit content
- Anything illegal, hateful, or that impersonates another brand or news outlet
All ads are clearly labeled "Advertisement" and kept visually separate from editorial content. Advertisers have no influence over our coverage. We may decline or remove any ad that breaks this policy.
FAQ
Is the price per placement or for the whole site? Per placement. $100 per month or $1,000 per year covers one placement. To appear in every position, ask about the All Placements package.
What does "launch pricing locked in for 12 months" mean? If you book now as an early partner, your rate will not go up for 12 months, even when our standard prices rise.
How fast can my ad go live? Within 24 hours of creative approval and payment confirmation.
Can I change my creative during the campaign? Yes. Send us the new files and we will swap them after a quick review.
Do you accept crypto or fintech advertisers? Yes, as long as the product is legitimate, properly licensed where required, and makes no misleading claims. Unlicensed investment schemes are not accepted.
Can my ad run in a specific language edition? Tell us which markets you want to reach and we will work out the best setup with you.
Ready to reach the people who move markets?
Early partner slots are limited and launch pricing won't last forever. Lock in your rate today.
Email us: [email protected]